Promotional Easter gifts: Fun and effective!
Posted on Monday, 4th February 2019
Promotional Easter gifts
Today we’re taking a minute of your time to go over the why and the how of Easter promotional items. Let’s go!
Chocoholics unite
We sometimes talk about the psychology of promotional gifts on the blog, and personalised Easter gifts are no exception to the rule. Branded products work so well because we love gifts, and we talk about what we love.
This is even more effective where sugary treats are concerned! It’s an extra treat-related buzz to receive a personalised confectionery gift, and that simply means you’ll get a better response from the recipient – and they’ll be more likely to share the story.
It’s a flexible holiday theme
Easter doesn’t, however, just have to be about chocolate. It’s even better to be flexible because health-conscious or diet-restricted recipients might not react well to a chocolate egg with their name on it.
You can get creative with Easter themes on other items, such as bunny or egg motifs and designs on stress balls, notebooks and more. This can open up your branding efforts to a wider audience while still making use of the valuable Easter theme.
It comes at the right time
Branding is even more effective when it is received by a person who is feeling positive and happy at that moment. Investing in branded merchandise during a festive, fun holiday takes full advantage of this fact; your audience is more inclined to share and talk about your gifts at this time of year because they’re probably in a better mood!
Considering the way your audience will feel when they receive corporate Easter gifts in this way will really boost your results and can help separate you from the competition.
Handy advice, isn’t it?
We think so! Another day, another blog from the Beeline team. Do take a moment to look through our full product range – we’re sure you’ll find something you like. Have a great day.
